Wednesday, 27 April 2016

GAIL - Indian Speed Star: An initiative to strengthen the sport of athletics

GAIL (India) Limited has embarked on a grassroots athletics program GAIL-Indian Speedstar, which is aimed at unearthing young talent across the length and breadth of India. GAIL (India) Limited and National Yuva Cooperative Society (NYCS), launched a grassroots athletics program GAIL Indian Speedstar on the 22nd of March, 2016 at the Constitution Club of India, New Delhi.

National Yuva Cooperative Society has tied up with Anglian Medal Hunt Company as its Technical Partner for The GAIL Indian Speedstar project. The persisting, epoch-making attempt before - focused grassroots program aims to create a pool of athletes with knack which will possibly bring honor for India in track events at the highest echelon of sporting events - the Olympics 2020/2024.

The reason to launch this program is to identify, select and nurture the hidden talent in athletes. The targeted age group is 11 - 17 years in 100m, 200m and 800m track events across.

A panel of eminent sportspersons like P.T Usha, Rachita Mistry, Anuradha Biswal & Kavita Raut have been appointed to the selection committee to guide coaching camps. As members of the selection committee their role would include creating the selection criteria or the GAIL-Indian Speedstar program, and developing the training plan and module for the selected athletes at the National Level.

‘Legendary athlete P.T. Usha launched the initiative alongside the organizers Dr Ashutosh KarnatakDirector (Projects), GAIL (India) Ltd, Rajesh Pande – President, National Yuva Cooperative Society Ltd (NYCS) and Maneesh Bahuguna - CEO, Anglian Medal Hunt Company.

District trials were conducted under the watchful eyes of coaches and selectors, appointed by the selection committee. The selection of the athletes was based on talent identification and selection criteria set by the selection committee.

Initiatory, in its first year, earlier this year with initial trials conducted in 55 districts across ten states in which more than 25,000 children participated out of which 850 children made it to the State level. 

Shri Dharmendra Pradhan, Hon. Minister of State (I/C) Petroleum and Natural Gas, Dutee Chand, Anuradha Biswal and Purnima Hembram; selected ambitious young athletes from Bhubaneswar, Odisha. 14 children have qualified for the National level trials while Shri Dharmendra Pradhan Ji, praised and motivated the selected candidates for National level trials. The first State level camp and trial were organized on 27-28th of February in SawaiMaan Singh Stadium, Jaipur where 60 boys and girls participated out of which 4 have qualified for the next level. The state trials were held in Odisha (14 Selection), Delhi (28 Selection), Kerala (28 Selection) &Jharkhand(4 Selection)followed by Maharashtra and Gujarat in the last week of April.  The shortlisted children from the State trials will then participate in the National camp and selection which is scheduled to be held in May 2016 at Jawaharlal Nehru Stadium, New Delhi. Shortlisted athletes from state trials will attend an intensive national level camp. At the conclusion of the coaching camp, final trials will be held. Winners will be selected based on the qualification criteria and their potential. The winners will be given extensive training throughout the year. The top 9 athletes will then be provided with a world class coaching for over a period of 5 years with an ultimate objective of one of these athletes to represent India at the Olympics.

It’s not the will to win that matters - everyone has that. It’s the will to prepare to win that matters. Know more about #IndianSpeedStar #GAILRaftaar on Facebook




Sunday, 17 April 2016

#QuakerBowl with Quaker India

It had been a long time since I attended an Indiblogger meet, the last time it was in Bangalore but then I shifted to Lucknow and all I could do was to read frequent meets that happened and be envy about it. However, I landed in Mumbai for my internship and I was overjoyed to see that there is a Quaker Bowl Indiblogger meet scheduled for the coming weekend.  I waited patiently and finally the day came. 

It all started with a little contest from IndiBlogger and QuakerIndia where everyone had to tweet about the tastiest breakfast mom ever made and throughout the time till I reached the venue I kept thinking about it. It is tough to choose the best among the bests as I liked anything, everything mom made, however, the delicious omelettes in the morning were my all time favorite.  

The event started but came a little twist and surprise with the welcome tune of Taher Shah's Mankind Angel playing on the big screen. It was followed by entry of the mystical man aka Vineet Rajan taking the stage.  An icebreaker time where we all did our little weird but fun exercises to gel ourselves in the surroundings. Indiblogger had kept the biggest surprise of the day "#QuakerBowl with Celebrity Chef" under curtains and that was revealed soon with the entry of the man about whom girls go crazy and needless to say that my fellow classmate from college has a huge crush on him. It was none other than Michelin starred chef, restaurateur, and cookbook writer Vikas Khanna. He began with a little introduction and that was followed by a fun quiz. Though I didn't know the answer of any but it was good to learn certain facts like Pampore is known as Saffron Town of Kashmir!  

Like always the best thing was yet to happen - a fun challenge where one had to drink soup in one go from a tequila shot glass and tell its  ingredients within 60 seconds. I was among the one chosen by Vikas Khanna to perform the task and I could guess only two; Salt & Water. Nothing could be more embarrassing when you are the worst performer in a group but that was fun and moreover, I got a prize for coming last and it was given by Vikas Khanna himself that too on the stage. Yay! I had my first celebrity moment of the day and I also learnt an important lesson that one can make soup with Quaker Oats and was the main ingredient that I couldn't guess. It was followed by a team challenge where the task was to make a dish of our own choice with the available ingredients. I know nothing about cooking and that is very obvious from the ingredient guessing task and so all I did was to stand with the team and stare what they are doing that ended up making something that looked nice but tasty? that Vikas Khanna and his team had to decide and we didn't make it in the winning list.  

It was time for lunch and we all munched on the food. A tasty end to a fun meet that was followed by free gift. Yet again, Thank you Indiblogger and Thank you QuakerIndia for organising such an enjoyable gathering.  

My #QuakerBowl Moment


Friday, 15 April 2016

Haywards 5000 Hauslay Ki Udaan

A billion population, a billion dreams and of those billion there are few  dreams that desire to be the next business tycoon. However, many of those dreams die out before they even start. Haywards 5000 has launched "Haywards 5000 Hauslay Ki Udaan" - country's first start up reality program to give wings to those dreams and fuel the aspiring entrepreneurs. In its first edition, it received over 40,000 calls and a winning idea came out from among more than 500 entries that went through auditions. Last year the judges ranged from entrepreneurs like Sumit Jain – Co-founder & CEO, Commonfloor.com, Vivek Singh, CO-founder & CFO of Tone Tag, Naidu Darapaneni, founder CEO of Meraevents.com, Santhosh Karnananda, CEO of MeraEnglish.com to industry stalwarts like Sunil Subramaniam - CEO of Sundaram Finance. 

It has now entered its second season with a new TVC campaign - "Naa Se Haan Tak" launched by Haywards 5000 Hausla Buland Academy. The TVC showcases the challenges of an aspiring entrepreneur who even after rejected by everyone stays motivated to fulfill his dream and makes the business idea a reality.  The participants can register on Hausla Buland Academy to participate in the second season of “Haywards 5000 Hauslay Ki Udaan”. Auditions will be conducted across the nation in the following cities: Gurgaon, Faridabad, Jaipur, Pune, Nagpur, Kolkata, Bangalore, Secunderabad, Rohtak, Ludhiana, Amritsar and Mohali. This will serve as a platform for aspiring entrepreneurs to showcase their innovative business ideas and share their stories of unrelenting resolve.  The participants will be mentored by an interview panel consisting of well-known entrepreneurs and industry experts as well as Hausla Buland Academy professional counselors through online and offline mediums. The finalists will be selected basis a combination of factors including market opportunity, the uniqueness of the presented business idea, the growth potential, the strategy, the enthusiasm and passion of the participant, the knowledge of the industry, realistic goals and finally the total investment required. The winning business idea will receive a seed funding of Rs. 15 Lac from the Hausla Buland Academy. 

Haywards 5000 Hausla Buland Academy #NaaSeHaanTak TVC



Wednesday, 13 April 2016

AlphaDigest's Content, Branding and Marcom Solutions

A startup is a vision of the young mind that sees business into a reality. However, as it becomes a reality, an equally important but difficult task is to create a meaningful and trusted relationship with customers scattered across the places. A unique voice is very crucial at the beginning as it differentiates the startup from other firms already occupying a place. Keeping this in view a Bangalore-based premium lifestyle, entertainment, and technology portal, AlphaDigest.com, has announced a strategic content offering for consumer startups in India. 

There is a growing trend of creative control and autonomy flowing unidirectionally towards content creators, and the right aggregators must create a supportive ecosystem for baseline contribution.”, says Shomprakash Sinha Roy, the honorary editor-in-chief.  

Automation is the keyword behind a sustainable content strategy, and we at Alpha (AlphaDigest) are working very hard to realize that dream for consumer startups.” says Gaurav Singh, Head of Technology at AlphaDigest. 

AlphaDigest has recruited a sturdy mix of specialist bloggers from around the nation. The list includes Forbes-nominated author and veteran content marketing strategist Shomprakash Sinha Roy and Former Femina Features Writer Tvara Mehta. Also joining their ranks are fashion and lifestyle bloggers such as Flescia D’Souza and Prerna Maynil, who happens to be officially recognized as Deepika Padukone’s biggest fan. This mix of veteran and young content creators have an extensive knowledge in the realm of brand content creation and marketing. It also welcomes guest bloggers and columnists to submit their content which then undergoes an editorial review before publication. In a nutshell, AlphaDigest represents the finest pick in the blogging world that is drawing elements of citizen journalism and brand-integrated content together thus building a unique value proposition for consumer-centric enterprises. 

As a premium online lifestyle, entertainment and technology magazine, AlphaDigest is currently available on the web, social and mobile (Android) platforms. It also has plans to go to print by end-of-year 2017. With an organic viewership of more than 50,000 readers in the lifestyle and entertainment space, it reaches out to a collective demographic of Indian millennials – early adopters, eCommerce enthusiasts, and technology lovers. The far-reaching knowledge of AlphaDigest in this segment presents a great opportunity for startups to get their words out. AlphaDigest has already created integrated editorial features for various organizations such as Uber, NestAway, HappyCook, Furlenco, Tinder and Treebo among others. 

Sunday, 24 January 2016

Fantastico Life Follows Right Conduct

All it takes to be a ridiculously fantastic person is a lot of right attitude. The right attitude includes not only the way we see ourselves or celebrate ourselves but also the code of conduct that we follow. A lot of philosophers propounded so many theories that state the right code of conduct. A right code of conduct is heavily based upon universality. What we follow should always be liable to have the element of generalization. For a better environment and feisty or robust living we should always look for the right code of conduct. We read about the wrongdoings of hooligans and bad people and then the jackbooted force that it meets with. Our society is being maligned by so many thoughts, following the wrongdoing, that doesn’t let us live like a footloose toddler. This certainly is a bad news for all of us. The world that we are a part of has no such rules that ask us to don the apparel of heteronomy. But some people in our society lack the right conduct and so end up doing things that tortures the society. All of this comes from the lack of right attitude in a person who eventually ends up doing bad things and thus, happens to be curse for the society. On the other hand, most of the people who take right path in their lives and end up leading wonderful and peaceful life have the fantastico element in them. But then the good people suffer because of the bad people. So, only one conclusion can be drawn from this, everyone who cannot afford education should be educated for free and the others who are educated and still do the mishaps should be appointed psychiatrist or be exposed to personality development cells. We concentrate a lot on education but that is not the only thing that makes you a fantastico person but along with it one should be given the exposure to right direction in life. A society is the amalgamation of people in it or the integration of their attitudes and to have a fantastico society, all of its people should know the right code of conduct. This attitude should pass on generation to generation. There is no denying the fact that a peaceful environment is bliss and that nobody wants to lead a life where he has to do wrong things for his living. All want to have dignity and integrity for them. Moreover, being fantastic only adds to your good personality and successful life. The social skills it require and being able to take right decisions is one of the peaceful things one can vouch for. A fantastico person has everything to do with a fantastico life. 

#TataZicaMarathon 

This blog post is inspired by the blogging marathon hosted on IndiBlogger for the launch of the #Fantastico Zica from Tata Motors. You can  apply for a test drive of the hatchback Zica today. 

Saturday, 23 January 2016

Peppy is the New Cool

Good things are usually followed by a lot of hard work and faith. But is there anything else also that could add to the enthusiasm of success? Certainly, there is one thing that cannot be left just like that when we are talking of success as this one thing is imperative when trying to lead the path of success. Being energetic, what all it takes to be energetic or enthusiastic for what you are doing. Perhaps nothing but sheer interest in what you do and follow your heart. Energy has its own source which works efficiently for a bold person who is quite good when his ability to take decisions and risks are concerned. Assimilation of so many things and then being peppy too, could lead to happening of big things. This generation is more or less very peppy and thus, very successful. Our brains can do wonders as we all know but, only when we want to and also make ourselves feel energetic. One has to go in some particular field in life and then work for it for the rest of their lives. Some do it forcefully and some do it with that peppy element in them which makes them stand out. Even the little chores that we do or the way our day-to-day life is led, all should be done with all our heart into it. Anyone can make out, those things that we do reluctantly end up into mess. The good thing that could have happened transmogrifies into humorous bad things. They say, we live once and perish eventually. So, what is that life that has no dreams to be fulfilled, no work to be done, no wishes to look forward to, no goals and no interest? Rare things are there that happens only once and one should make the best out of such rare things. To be the hero of one’s own life, one has to do all what it takes. Being peppy is as good as being unique even if you are one of those from the lot as it takes a lot of courage and energy. One who is peppy should celebrate having the unique element in life and those who lack this element should certainly work upon this to build a better personality and follow success with all the enthusiasm. Things that seem to be burden become enjoyable when you are one of those energetic people who lack, more or less, nothing in life. Another thing that has to do a lot with it is that one can also welcome failure and learn his lessons righteously without getting discouraged and this sure gives an upper hand to such people in life and so peppy becomes the new cool.

#TataZicaMarathon 

This blog post is inspired by the blogging marathon hosted on IndiBlogger for the launch of the #Fantastico Zica from Tata Motors. You can  apply for a test drive of the hatchback Zica today.

Subjects Make Great Impact

Aesthetic or unaesthetic, everything is characterized by both of these elements. Perhaps, some of the things that have life involved in it are perfectly endowed with the skills only. Such things from my perception are the subjects that we study. Be it Science where, we study the natural world or be it liberal arts which intend to give general knowledge or the finance where money matters are handled, these subjects and the other too make a greater impact in one’s life. We study in the starting years of our lives then get directed to various jobs and that certainly is where the whole life revolves around. Our lives are injected with so much and one can truly call it as a sort of investment (as is referred in Economics) and these investments are what that makes our personality. So our personality or the kind of person we become is all because of the impactful subjects we study all our lives. This is one case where unaesthetic elements don’t really take place even if some of the researchers go wrong with their respective researches as even the wrong here is in a way fruitful. When fallacy is considered one derives something very important that can be used in the experiments or researches that are to be done later.  Moreover, these subjects become a matter of interest for most of the people. A scientist, a painter, a doctor, a banker all are skillful because they took keen interest in their respective subjects and surely celebrate the moments of success in their lives that concerns their work and subject that has given them the opportunity and blessing to lead a good life and have rational minds. One more thing that the subjects have in its credit is that education certainly does well to the minds of people and increases the rational quotient. Being logical and having fair reasoning for everything is sure a blessing and this skill can be easily achieved by having a good education. Some of the creative subjects that lead people to work in creative fields give opportunity to those who rather like to work for creativity than to already stated facts. We all are different and there is diversity among all of us that concerns our interests and everything. We have all kinds of subjects and areas to work into and this makes it easy for everyone to work for their will and not only for wages. Subjects have great impact on our lives and so deserve greater attention too. One should be always be thankful of these subjects and cherish the fact that they followed a particular subject or particular education system in order to evolve. Impactful things are rare and subjects are one of them.

#TataZicaMarathon 

This blog post is inspired by the blogging marathon hosted on IndiBlogger for the launch of the #Fantastico Zica from Tata Motors. You can  apply for a test drive of the hatchback Zica today.

Sunday, 10 January 2016

From Good Morning to GOLD Morning

We are always looking for a new start whenever something wrong has happened or been done by us. Apart from finding solutions from corny and faux sources, one always looks for a new start rather. There is nothing better than the mornings for that new start. Morning treats the annoyance and bad mood very well. Be it the freshness from the breeze or the brightness of the sun, everything about the morning is so good. We wake up to looking forward to new and better things to happen. Mornings cajole the yesterday's nitty-gritty problems. One thing that is unique in itself about the mornings is that today in a world so dependent on technology everyone is busy dreaming big and all the while they do this they forget the source of basic needs of a human being consequently, we are creating distance between us and the nature. Mornings can bring you closer to the nature as the nature is best seen in the day's sunlight and can be appreciated and praised for its incredible beauty. Great things happen to people who value what is priceless. Morning is, no doubt, a gift from the almighty. New opportunity comes when new days begin. There is absolutely nothing as beautiful as the mornings. From one ray of sunlight that is proven to kill the germs present in the air to the fresh air that lifts up one's mood, all is impeccable about the morning. A new start is always exciting as it is a gift from the god to improve ourselves and fix what is wrong in us. Yesterday should never be a problem and can only be fixed by a new day. Moreover, the beauty of a place and nature is so attractive that all desire for travelling and exploring these beautiful places. Some of the beautiful and natural creations are created in the nature because of the presence of the sun. What we get to see and adore because of the sunlight is all that comes from happening of a new day. Our dreams shall grow into numbers as each day passes and one can always witness the opportunity to bring them to reality, as the days pass by. Things are reiterated and so does our rituals. Good mornings are already so good and are turned into gold because of all reasons that morning can offer for the goodness of our being. The staleness in lives and everything around, vanishes as the morning appears. Life is itself a ritual that repeats elegantly and is better supported by new beginnings. New beginning is supported by beautiful mornings and that's how life goes on wherein new things happen, good things happen and bad too takes its share but all is fixed once appears the #Colgate360GoldMornings